While the holiday season always promises to feel busy and sometimes hectic or overwhelming, for me, there is no denying the joy and excitement that comes from giving the perfect gift to friends and family.
That is why this year, I was considering taking the opportunity to share the joy and excitement with my work associates by giving out personalised corporate gifts in the business. While others find me too old-school, I say corporate gifts' magic touch is still unchanged.
Here are six benefits of giving gifts to employees, customers, clients and customers with some personal tips on how to add even more magic to your gifts this season!
Attract attention
One of the more obvious benefits of giving corporate gifts is to attract attention to your brand. Gifts to employees, clients, and even vendors can all help to promote your business. That is because gifts are meant to be shared and people naturally want to share them with others!
What I suggest is personalize your gift to make it more memorable. Add a mug branded with your company logo that friends and co-workers will see all year long.
Boost balance
As a marketing manager, I understand that business employees and even clients or vendors work tirelessly each year to ensure that your business runs smoothly. Why not use this opportunity to tip the scales and bring some balance to the workplace by doing something for them instead?
What you can do is allow your gift to honour the individual. Include a personalised cotton tote bag with a card detailing the reason that the individual is important to your company or something they did that was key to your success this year.
Create connections
My company, especially my team is all about forming personal connections — enjoying chocolates and coffee is a great way to build on our relationships after all! We understand that sometimes a gift cannot replace the bond that forms from actually hearing your voice.
I say you need to connect with the individual by adding in some one-on-one time; contact the recipient to let them know that the gift is coming. It would be a great time to ask them how their company has been doing the past year or about any other specific events to help continue your connection with them.
Define distinction
Everyone wants to send the best gift they can, I would know! My love language is receiving gifts. You have worked hard to build your business into the best it can be, so why not share that value in a gift? Focus on quality, community, or anything that you feel makes your business distinctive and share that!
What you can do is find what makes your business unique and exemplify that with your gift. For example, if you are a member of your local community, then try gifting an item from another company that shares your values.
Evoke excitement
It is easy to get distracted during the holiday season, and sometimes it can feel like we are out of control and not staying true to ourselves. If the season has you wishing for personal time as a way to honour the spirit of Christmas, then use that to your advantage. Off-season gifts can be even more special because of their unique timing.
My tip is to time your gift to stand out from the crowd. Try scheduling your gift to arrive during the season of Thanksgiving or as a celebration for the New Year. You would need a promotional gift supplier in Singapore for this one.
Festive fulfilment
Sometimes, the best way to the heart is through the stomach! Visions of sugar plums, anyone? Christmas is often heralded by visions of our favourite foods and beverages. Try using that to your advantage and sending your favourite treats to employees, clients, and vendors this year. Trust me, gift recipients always love having a full belly. Choose a gift supplier and send any of our delicious chocolates and coffees to gift your employees, clients and vendors this year.
Conclusion
Locally, corporate gift sets are a great way of appreciating and boosting your employees’ morale which in turn is likely to increase productivity at work. As a company, you can take better advantage of corporate gifting by starting a promotional campaign or including it as part of your larger campaigns. Either way, this might take you a step further in terms of having your company at the top in the very competitive corporate world.
If you need a door gift supplier in Singapore, visit Sagana International's website. They helped me gather these corporate ideas I have for my company this holiday! Check them out and let them help you today.